JADON TECH

A new take on the Jadon boot, a modern Dr. Martens icon style, to celebrate it’s 10th anniversary. Introducing a new quad outsole, re-built from scratch to reflect the icon aesthetic, while exploring new constructions, materials and component design.

The brief for the project was to create a new quad outsole for the Jadon boot, to celebrate the 10th anniversary of an iconic Dr martens style. The task was to retain the original aesthetic, while creating subtle newness through construction and internal components.