VIBE NEOTERIC

Design, 3D Development & Visualisation for a new casual outsole

2021

Project Context

Following the success of Dr Martens Neoteric product range in the women’s Fusion category, this project aimed to take some of the aggressive design language, and incorporate this into a contemporary casual outsole. The project explored multiple design directions and material selections, resulting in a lightweight winter casual concept. The final concept features an EVA midsole and rubber tread.